A few weeks ago Zahara exhibited at Accountex 2022 at the ExCel centre London with 250 other global brands and 8,000 accounting and finance professionals. After months of planning, the Zahara team were able to meet potential new partners, existing partners, and other innovative companies in accounting. Visiting our integration partners in person after a significant period of virtual events was refreshing.
Here's a round up of our experience:
If you missed the Xero stand at Accountex… how?! We loved the Xero coffee shop, the brain teaser and comfortable seating provided by Xero. A definite must-visit stand.
The Sage stand was like a city in itself, with free Sage coffee, a merch store and a theatre. The Zahara staff spent time enjoying what Sage had to offer and listening to some great talks about Sage Intacct.
Our neighbouring exhibitors, IRIS, gave us the honour of meeting Eddie Education and Fluer Finance which definitely brought a wow factor to the experience.
Jordan, Account Executive:
"I had a brilliant time at accountex. It was great to meet some current happy clients and talk to people who could see the value Zahara can bring straight away. My highlight was the IPA from the Chaser stand, enjoyed after a long day of talking about AP. It was a great chance to talk with companies who are in a similar field to us. Meeting the our newest partner Comma was an excellent chance to build a relationship before working together."
Bethan, Marketing Assistant:
"It was great to organise Zahara exhibiting at Accountex alongside so many accounting and finance brands from around the world. The atmosphere created by exhibitors and delegates was so fun to be a part of and I loved meeting potential new partners who were interested in everything Zahara can do. As a marketer, seeing everyone’s innovative stands and creativity gave me lots of inspiration for next year. So watch this space!"
Of course we also got to meet our good friends Comma, who we have partnered with to provide a payment solution for our customers. We spoke about our upcoming partnership, documented the event with a video and had a good catch up. Thanks comma!
If attending Accountex for its plethora of modern accounting solutions isn’t enough, there were stands with gaming setups and live butterflies for added flair! So much effort was put into making Accountex a great event for attendees for its first show since 2019, and it all paid off.
Visit our integration partners: